Gamileo

The concepts of process, movement, and game for a new generation job application system

2016
Identity Design, UI Design

Gamileo is the new generation job application system.

The idea
Taken the geometrical figures as a base, keywords like ‘process, movement and game’ were used to create the identity. The custom made letters in the logotype are made by these geometrical pieces coming together; the result is a character full of energy, playfulness and color.

The pieces that create the letters also take form as a part of the identity in the application interfaces.

The Gamileo character
The letter ‘g’ in Gamileo logotype is also a stand-alone symbol which refers to keywords such as eye, binoculars, search and process. By a 90 degrees turn, it folds into a character which gathers an identity and interacts with the users.

Next work

Istanbul Typography Conference — Revealing the power of the grid, color, and geometry

I’m passionate about typographic perfection, grid systems, and color interactions. These passions of mine make me question how to get to the best design solution and how to do it in the simplest way. I believe that good design results from a good communication and collaboration between the designer and the client.

More about me & my approach →

To discuss a project or collaboration feel free to get in touch.

hello[at]emreparlak.com