I am a visual communication designer. I work independently and within Fevkalade, a visual design studio I co-founded in 2009. I’m passionate about typographic perfection, grid systems, and color interactions. These passions of mine make me question how to get to the best design solution and how to do it in the simplest way.

Approach

I believe that good design results from a good communication and collaboration between the designer and the client. I try to use time efficiently during the design process, understand the problem correctly, empathize and make the appropriate design decisions as rationally and objectively as possible according to the content of the project.

In my search for good design, I understand that the details become prominent as the work takes its final form, making the difference between average and good design, as Charles and Ray Eames once said: “The details are not details; they make the product.” When I design, I conceive of all the details from the correct letter form to the typographic system, from the layout to the grid system, and from the color to the materials.

I always try to think how these elements behave on different mediums, platforms, from an app icon to signage, from the still images to motion graphics. I try to construct a simple but to the point approach with my work in order to create accurate solutions. Simplicity is the key element for my design philosophy and it comes together with functionality to make the work both timeless and strong.

Experience

2009—Present
Designer and Founding Partner at Fevkalade

2019—Present
Co-organizer at ISType Conference

2022—Present
Part-time instructor at Özyeğin University
Communication Design Department
Digital Typography course

2017—2018
Part-time instructor at Sabancı University
Visual Arts & Visual Communication Design Department
Advanced Topics on Typography, Design with Typography courses

2008—2010
Teaching Assistant at Sabancı University
Typography, Envisioning Information, Web Design, and Design Studio courses

2006—2008
Graphic designer at Katalist, a design studio in Istanbul
Worked on various projects from digital to print

Areas of focus

Identity Design
Digital Design
Type Design
Print Design

Contact & Links

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All work © 2022 Emre Parlak