An online platform that produces creative and original content on the world of culture and arts, with publications on the content of digital platforms, and current news fed by popular culture. I designed a colorful, vibrant identity for this platform that references screens and pixels.
Visual Identity
Approach
When we think of different, colorful contents and digital platforms, the screens and pixels that reflect them show/shape these contents to us. At the same time, these frames remind us of film strips. Inspired by all these, an abstract and modular identity system emerges, on which these squares form the basis. In this modular system, the logo is created with the DP monogram. The entire identity takes different shapes and forms through this modular grid/pixel-based structure.
Clear communication and an efficient collaboration allow me to understand the problem, empathize, and make well-informed design decisions that align with the project’s objectives.