The simple name of Dört recapping their story, along with its brutalist architecture, were our starting points for its visual identity.
The construction of the logo starts from a single square which is divided equally into fourths. Three of them are again divided into halves, and the final 4 pieces come together to form the figure ‘4’ in an interplay between positive and negative shapes.
The symbol expresses the brutalist simplicity of Dört Kadıköy: a logo inspired by the architecture and integrated with it.
An example of parts of the logo to ceramic tiles as a pattern.
The parts that make up the logo also functions as graphic elements to maintain the identity in various items.
© 2009–23 Emre Parlak